Pharmaceutical industry

The packaging of pharmaceutical products becomes interactive

Thanks to the NFC tag, a simple touch between the phone and the product allows the consumer to access explanatory videos, detailed information from the leaflets, and other useful resources for a complete and immediate informative experience.

• Immediate Access to Information
  - Explanatory videos: provide consumers with detailed videos that explain the use and benefits of the product, improving understanding and adherence to therapies.
  - Digital leaflets: provide immediate access to detailed information about medicines, reducing the risk of losing paper leaflets.
  - Useful resources at hand: offer consumers additional resources such as usage guides, FAQs, and customer support, all accessible from the packaging.

  
  

• Benefits for pharmaceutical companies
  - Effective communication: improve communication with consumers by providing a direct channel for updates and information.
  - Innovation and competitiveness: adopt innovative solutions to stand out in the market and provide added value to your products.